@o1me IMO celebrity effects for faif projects are needed -- more very strong projects, clear winners among faif projects that are strong enough to destroy proprietary competition are needed. Marketing, sales, distribution -- creating celebrities -- are what proprietary entities actually do -- let's finally really compete with and destroy them.

But lots of people have doubts when encountering the formula, I certainly do. Please add to discussion at https://snowdrift.coop/p/snowdrift/w/en/mechanism/d :)